I use the code "$bfa_ata['postcount'] == 1" to make things show up within the first post on a page.
I use it in conjunction with "is_front_page()", for example:
Items I place within this PHP also show up on the page 2 of the front page, which I don't want. I only want it to show up on the very first post on page 1.
I've looked through WP codex a little bit and couldn't figure out if there is a way to do this...let me know if you have any ideas.