you have to figure out how wide your page will be and how much height of the page you want to take up.
If you have a banner that is 1440 x 300, in a monitor that is set to 1920 x 1080 the height would only be app 1/3 of the page, but for someone using 800 x 300 the height would be 1/2 the page.
So you need to decide what size monitor and settings most people viewing the site will be using.
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Juggledad | Forum Moderator/Support